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The Canada Media Fund Publishes Performance Envelope Allocations

Canada Media Fund [1]The Canada Media Fund [1] (CMF) has announced the 2012-2013 Performance Envelope allocations [2] (PDF) to its website. On April 3 2012, 62 English broadcasters shared $182 million and 29 French broadcasters $89 million in envelope allocations for use in the 2012-2013 fiscal year. CBC got the lion’s share with over $61.3 million total funding, followed by CTV at $17.2 million and YTV at $15.2 million. Maybe if Global had gotten more than the $9.6 million it did, and Showcase had gotten more than the $8.4 million it did, Endgame [3] would still be in production. I am curious as to how much of this funding is actually used on original Canadian programming, and how much is used to import shows from other countries. Can anyone answer this for me?

On February 2 2012, the CMF announced modifications to the Factor Weights used to calculate Performance Envelopes for the 2012-2013 fiscal year. A Performance Envelope is calculated by measuring a broadcaster’s performance against that of other broadcasters in each genre in language, based on six weighted factors: audience success – total hours tuned, audience success – original first run, historic performance, regional licensing, above-threshold licensing (French broadcasters only) and digital media investment. All factor weight details are outlined in the Envelope Manual [4].

On April 10 2012, broadcasters were also allocated envelopes that they can use to support development projects. These envelopes were calculated by using two factors weighted at 50% each: historic performance in development and the share of total 2012-2013 Performance Envelopes.

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1 Comment To "The Canada Media Fund Publishes Performance Envelope Allocations"

#1 Comment By Tami Quiring (@VillageGamer) On Wednesday April 18, 2012 @ 4:24 am

The @CMF_FMC Publishes Performance Envelope Allocations [5] #minirantincluded